Do Your Looks Matter In Business?

The way you look shouldn’t matter in the business world, but, obviously your looks will matter to some. The way you look from an attractiveness perspective usually does not have a big effect on your business or career, but the way you present yourself absolutely has...

Brand Loyalty Is Really Just Habitual Shopping

When we think of brand loyalty, we believe consumers purchase the same product or service repeatedly because they’re superior to the competition. But is that true? When you take a trip to the grocery store, you likely buy many of the same items each week or month...